Today, we have been at BI, it is Tuesday in the second week or Day 7 in MOD (if we do not count the weekend days). The purpose in this week is to refine concepts and make good planning for the projects in order to make promising and realizable proposals.
EXPLORING ACTORS WITH ANALYTICAL TOOLS. We have learned and worked with a number of project measures and analytical tools on this Project management day. For example, Kristin introduced stakeholder and "interessent" (in Norwegian) analytical frameworks. Such actors can be (or become) significant to raise support, mobilize resources, reduce resistance etc. Models and templates seemed easy to work with, though it is easy to forget or not be aware of who are the most relevant actors for a project. It is also useful to think about this early on to prepare for something emergent, which can in worst case scenario become negative (e.g. hindering the realization of your idea).
COMMUNICATION, DRAMATURGY, AND DESIGN. The focus of the afternoon was communication and design. For example, how to crystalize the group's tentative idea, or transform many fragments you have collected so far into eventually one distinctive core concept. As introduced, design and communication are holistically oriented disciplines like business strategy and leadership for innovation as well as culture. So design and communication can help in creating a distinctive concept and express its meanings but how? Some techniques and tools were discussed and we added to the textbook. Also, according to Rybakken and other designers, identity principles and design elements might help us here. In sum, the day was packed with input to be used in this week's project work.
Birgit
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment